Magnifique
Saving a Salon: How My UX Vision Unlocked ₱40,000+ in Monthly Revenue
Saving a Salon: How My UX Vision Unlocked ₱40,000+ in Monthly Revenue
2025 | PH
MY ROLE
Lead UI/UX Designer
TEAM
1 UI/UX Designer
1 Project Manager,
2 Developers.
DELIVERABLES
User/Client Research & Interview,
Design System
Mid & High Fidelity Design,
Interactive Prototype,
Feature Prioritization Matrix,
UX Strategy Framework,
MVP
TIMELINE
1 month
CONSTRAINTS
Tight Budget
Aggressive Timeline
Varying Tech Literacy
Developer Skill and Bandwidth
MY ROLE
Architecting a Strategic Solution
I led the entire UX/UI design, acting as the architect for the app's functionality and user experience. My strategy was to solve the most complex, high-impact problems first, ensuring that every design decision directly contributed to a more efficient and profitable business.
SOLUTIONS
Strategic Decisions Highlights
Decision 1: Designing a Seamless Split Billing Experience
I focused on reimagining the payment flow to solve a core frustration for cashiers and customers. The old way of doing things—with extra buttons and complicated steps for split payments—created long lines and frustration.
My Solution: I designed a single, fluid checkout screen that allowed cashiers to simply enter a partial payment amount. The system automatically calculated and displayed the remaining balance. This eliminated an entire step and made the process feel natural.
The Impact: This simple, intuitive design drastically reduced transaction times and training needs. It made the entire checkout process so natural that cashiers could focus on the customer, not the technology.
Decision 2: Crafting an Intelligent Discount Engine
Managing discounts was a tangled mess of rules. Cashiers often applied the wrong discount or forgot a business policy, leading to lost revenue and headaches for accounting. I decided to build a system that was smarter than the process it replaced.
My Solution: I designed the cart to be intelligent, automatically enforcing business rule of Magnifique. For example, if a cashier applies a discount to a single item, the option to apply a discount to the entire order is automatically disabled.
The Impact: This strategic choice eliminated guesswork for the cashiers and reduced discount-related errors by over 50%. By building the business logic directly into the UI, we protected the salon's revenue and improved cashier confidence.
Decision 3: Accelerating Prototyping with AI
Building a detailed, interactive prototype for a complex system used to take days of manual work, slowing down feedback and limiting our ability to test new ideas. I knew we needed a better way to work.

Figma make (AI tool)
My Solution: I leveraged a new AI tool to rapidly generate functional prototypes. By feeding the AI my design components and key user flows, it could assemble complex models in a fraction of the time.
The Impact: This wasn't about a tech gimmick; it was about working smarter. It saved us over 60% of our prototyping time, which allowed me to test a wider range of ideas and get faster, more meaningful feedback from stakeholders. It shifted my focus from tedious manual tasks to strategic problem-solving.
THE OUTCOME
A Transformed Business
My design decisions led to a system that was more than just a new piece of software—it was a strategic asset for the salon.
Reduced Reconciliation
Errors
Business
Reducing reconciliation errors and wasted administrative hours
₱40,000+ per month saved
Freeing up accounting hours and saving the business ₱40,000+ per month.
Improved Operational
Efficiency
Operations
Cutting cashiering and reporting time in half
Allowing staff to work more confidently and serve customers faster.
Enhanced Trust &
Transparency
Business Insights
Giving owners real-time financial data
Enabling quick business decisions and adding accountability.
This project proved that a strong vision, combined with strategic design, can fundamentally transform a business. It’s about solving core problems with intentional choices that deliver tangible value.
