Skybar

Skybar Own Customer-Centered App — Saving Staff Time and ₱20k+ Monthly

Skybar Own Customer-Centered App — Saving Staff Time and ₱20k+ Monthly

2024 | PH

MY ROLE

Product Designer

TEAM

1 UI/UX Designer

2 Project Manager,

1 Technical Director,

8 Developers

DELIVERABLES

User Research & interview,

Stakeholder workshops,

Journey map

Micro-interactions & motion design,

Component library,

Brand-aligned launch assets,

Mid & High Fidelity wireframe,

Clickable prototype,

MVP

Design rationale documentation,

Business & UX alignment deck,

Strategic ownership


TIMELINE

2 months

CONSTRAINTS

High menu volume

Budget limitations

Tight timeline

Information hierarchy

Scalability concerns

Limited digital maturity

Every project starts with a story.

For me, Skybar’s story began with a single sentence from the owner:

owner

“Our customers spend more time waiting for service than enjoying our food and drinks.”

It wasn’t just inefficiency — it was friction that customers and staff felt every day.

THE REALITY

Protecting the Magic While Fixing the Friction

Skybar was bleeding time, energy, and money by relying on third-party POS systems. Waiters juggled between tables and machines, while customers waved their hands in the air hoping someone would notice them.


And yet — the place had magic.


By day, it welcomed families and professionals. By night, it pulsed with neon and music.


Skybar didn’t just want an ordering app. They wanted to own their system — to eliminate third-party costs, save waiters’ time, and create an experience that felt truly theirs.

EMPATHIZE

Listening Before Designing.

I believe good design starts with listening, not sketching.

So, I immersed myself in

Skybar’s world

Lunch time- quiet buzz. People ordering quickly before

heading back to work. Waiters stretched thin, inputting

orders manually.

Night time: Lights low, music up, cocktails flowing. Waiters

dashing between tables, occasionally missing cues.

Lunch time- quiet buzz. People ordering quickly before

heading back to work. Waiters stretched thin, inputting

orders manually.

Night time: Lights low, music up, cocktails flowing. Waiters

dashing between tables, occasionally missing cues.

Customer

What frustrates you most when dining here?

Staff

What slows you down when serving?

Owner

What do you want to feel when you look at this app in action?

I asked questions to uncover real needs

What surfaced was clear: this wasn’t just about ordering.

It was about speed, freedom, and identity woven into the dining experience.

REFRAMING THE PROBLEM

More Than Just Digitizing Menu

At first, it seemed like the goal was simply digitizing menu.

But after observing Skybar’s flow and talking to people, I found deeper friction points in their process:

Costly Dependencies

Relying on third-party apps cut into profits and limited how much Skybar could express its own identity.

Slow Ordering

Waiters had to manually input orders, slowing down peak service and frustrating customers in a hurry.

Missed Opportunities

With staff stretched thin, upselling or suggesting specials often slipped through.

Inconsistent Experience

The warm, lively vibe of Skybar didn’t fully carry into the ordering flow — making the digital touchpoints feel disconnected from the brand.

I reframed their ask into a single compass question:

How do we create a digital ordering experience that speeds up service, saves costs, and still feels as warm and vibrant as Skybar itself?

DESIGN PRINCIPLE

Designing With Intent

I didn’t want to just “digitize the menu.” That would solve the wrong problem.

Instead, I designed around four strategic pillars:

Business Efficiency

Cut third-party costs, streamline operations.

Staff Empowerment

Reduce repetitive tasks, give waiters time back.

Human-Centered Experience

Make ordering intuitive, but never cold or transactional.

Skybar Ownership

Build a solution Skybar truly owns, reflecting its unique brand and independence.

IDEATION THROUGH ITERATION

Shaping Ideas by Testing Them Early

We cycled through many iterations, exploring how and what data to show, and how the flow should feel. In testing, one truth became obvious: Skybar’s menu was overwhelming. With so many options, customers froze — scrolling, hesitating, second-guessing. What was meant to be abundance turned into choice paralysis.

Imagine sitting at a table, staring at a menu with hundred items. You’re torn between dishes and drinks, unsure what’s best, and out of the corner of your eye, you notice the waiter patiently waiting. The longer you hesitate, the more anxious you feel — not just about what to eat, but about holding up the flow of service. That tension didn’t just frustrate guests; it slowed down staff and created friction on both sides.


Through low-fi prototypes and honest feedback from both customers and staff, we shaped the flow into something intuitive. Categories gave structure, best-sellers surfaced quickly, and day/night specials matched the vibe. Customers could now browse and order effortlessly, while staff received clean, organized requests without chasing down details.

From Tap to Table, with Skybar Warmth.

Technology makes it simple, but hospitality keeps it human.

We also refined how orders traveled through the system. Once a customer placed an order, it first appeared on the waiter’s device. The waiter would confirm the details with the guest, then forward the order to the kitchen. This extra step respected Skybar’s standard of hospitality — giving guests reassurance and keeping staff in the loop — while still cutting the wasted movements of juggling between tables and machines. More importantly, it gave guests the freedom to order when they were ready, without waving down a waiter, while giving staff more control: every order came in structured, timed, and tagged by table, cutting down on confusion.

Another key decision came with how customers accessed the app. We explored multiple entry points and concluded that a dual approach worked best: NFC for a simple tap with a phone, and a QR code for broader compatibility. This gave Skybar flexibility while ensuring no guest was left behind.

A Seamless Dining Experience, Right From Your Phone

A Seamless Dining Experience, Right From Your Phone

At Skybar, we’ve reimagined the way you dine. One tap/scan connects you to our menu, our staff, and our service — all designed to move as smoothly as the night itself.

It’s a slow, easy night — music in the background, city lights above. You’re in the mood for a drink, but not for waiting. One quick scan on your table, and the Skybar app welcomes you — your table, your menu, your night.

Start your dining experience in a single gesture.

Start your dining experience in a single gesture.

You will tap RFID tag or scans a QR code placed on the table using your smartphone.

No apps to install. No sign-ups. Just tap / scan, and dine.

No apps to install. No sign-ups. Just tap / scan, and dine.

A friendly welcome appears the moment you scan — confirming your table and offering simple choices: call a waiter, view the menu, or check out Skybar’s latest offers.

Curated for every kind of guest

Curated for every kind of guest

The menu is thoughtfully curated — organized by popularity, time of day, and Skybar’s signature selections, complete with its own dietary filters.

Designed to be clear.

Designed to be clear.

Every number, every offer — presented beautifully and honestly.

Still human. Still personal.

Still human. Still personal.

Technology assists, hospitality remains.

A system that speaks directly to your waiter — in real time.

A system that speaks directly to your waiter — in real time.

Every table at Skybar comes with its own digital identity — a unique QR code and NFC tag that instantly links guests to their exact table when scanned or tapped. This connection allows the system to recognize where each order or request is coming from, making the experience smooth and personal. Each table is also assigned to a primary waiter by default, ensuring consistent and attentive service. But if that waiter happens to be absent or unavailable, the system automatically reassigns their tables to available staff based on who’s least busy or most suited at the moment. This smart assignment keeps the workflow balanced and efficient. As soon as a guest interacts with their table, the system instantly alerts the assigned waiter, ensuring no call or order goes unnoticed.


The result — a seamless connection between guests and staff, where technology quietly powers an effortless dining experience.

Meet Alyssa, she's waiter in skybar and doesn’t have to guess which table needs her. The system notifies her right away — a guest just placed an order, and she’s already on her way.

The data shown in this video is for placeholder purposes only and is intended for prototype demonstration.

Alyssa greets her guests with a warm smile — effortless and genuine. As she approaches the table, the system already shows her the guest’s order. She confirms it with a friendly nod, then sends it straight to the kitchen with a tap. But tonight, the guest is ready to settle early. Alyssa simply asks for their preferred payment method — and in moments, the transaction is complete.


No waiting, no confusion, just smooth service from start to finish.

Clarity served with every order.

Clarity served with every order.

You’ll always know what’s happening. Because a seamless dining experience isn’t just about speed — it’s about keeping you effortlessly in the loop.

Only the finest — from plate to pour.

Only the finest — from plate to pour.

At Skybar, every detail is crafted to perfection, ensuring every bite and sip defines quality.

DESIGNED TO MATCH THE MOOD

Designing for Two Faces of Skybar

Skybar isn’t static. It transforms with the clock.


So I designed a dual interface that shifts with the time of day:

Your Experience, in Perfect Timing

Your Experience, in Perfect Timing

The app recognizes the time of day and transforms accordingly — updating the menu, interface, and offers to match your guest’s mood, whether it’s brunch, dinner, or drinks under the stars.

IMPACT AND MEASURABLE OUTCOMES

Real Results That Served Everyone

Skybar’s custom ordering system didn’t just look good — it worked hard.
By owning their own POS experience, the team cut costs, saved time, and brought back what mattered most: human connection.
Every improvement — from smoother service to happier guests — proved that great design drives real business impact.

Monthly Operating Cost

Business

Third-party POS subscription & transaction fees

before

₱20k+ / mnth

After

₱0 / mnth

₱20K+ saved monthly

By replacing costly third-party systems with an in-house app, Skybar gained full ownership, reduced expenses, and redirected savings toward staff and guest experience.

Revenue per Table

Business

Average order value (AOV)

before

₱780

After

₱1,020

+31% increase

Visual menu layout and smart upsells boosted premium orders.

Error Reduction

Staff & Kitchen

Order mistakes reported by kitchen staff

before

1 in 20 orders

After

1 in 100 orders

–95% fewer errors

Order confirmations ensured accuracy before hitting the kitchen.

Brand Perception

Guest & Business

Guest feedback sentiment

before

“Slow but

good food.”

After

“Smooth,

classy, and effortless.”

Shifted perception

Technology supported hospitality instead of overshadowing it.

WHAT NEXT?

Refining & Expanding the Experience.

Loyalty promo

Reservation

Admin System

Split bill interface

Kitchen display system

Favourite in menu

REFLECTION

Designing for Skybar reminded me why I fell in love with UX in the first place — it’s never just about pixels or flows. It’s about people.

Behind every tap was a waiter catching their breath, a guest feeling seen, a business reclaiming its rhythm. What started as a brief to “build an ordering app” became something bigger — a story of ownership, empathy, and transformation.


We didn’t just digitize the process.


We humanized it — and gave Skybar back its heartbeat.